Album Cover Redesign
This was another redesign assignment where we needed to redesign an album cover incorporating type and images. I chose Un Verano Sin Ti because I love Bad Bunny and wanted to challenge myself because the original cover is SO AMAZING. I loved the collaged aspect and the bold oranges and reds, which felt very representative of Hispanic cultures, and I wanted the new cover to embody that same vibe but represent it a little differently. I wanted to feature Benito on the beach but keep the collage feel by using a rough, playful typeface. My goal was to keep the energy and feeling that I loved about the original while giving the album my own visual direction.
Web Banners
I was given a list of small brands and had to design five web banners for three businesses of our choice. After choosing the companies I liked, I researched their brand, colors, voice, and overall identity so I could create banners that fit their branding. For Hungryroot, I wanted to highlight how easy cooking with a meal prep service can be and incentivize people to sign up by offering their first meal free. For TresLuce, I wanted to highlight the upcoming holiday season and their glowy makeup while encouraging purchases with 10% off their holiday curated collection, so I incorporated touches of gold throughout. Lastly, for Pie in the Sky, I wanted to explore illustrations and a really playful vibe, so I highlighted their 2-for-1 happy hour special.
Restaurant Menu Redesign
The assignment was to redesign a menu of my choosing. I chose DaVinci’s, a local Italian restaurant in Burlington, North Carolina, that my friends and I visit often. The original menu lacked consistency and a clear visual identity; it was hard to navigate, and the typeface was difficult to read under the restaurant's dim lighting. I wanted the redesign to better capture the restaurant's authenticity and vibe as a family-owned, casual Italian-style diner, so I chose a checkerboard pattern, easy-to-read sans-serif typography, and small watercolor-style illustrations. I also organized the menu by dish and translated the original Italian headings into English so people who didn't speak Italian could easily recognize each section.